A growing collection of Salesforce Marketing Cloud emails, CloudPages, journeys, automations, integrations and technical experiments.
Migrated customer communication campaigns from a legacy platform into Salesforce Marketing Cloud, including setup confirmation, due reminders and bank verification communications.
Created a more centralized and maintainable communication framework with better visibility and reporting.
Built an AMPscript-based feedback workflow to improve the interaction between Salesforce and Marketing Cloud and reduce manual processing.
Reduced the interaction cycle from roughly 15–20 minutes to around 2 minutes.
Designed personalized email campaigns and used Journey Builder experimentation to improve engagement across a 13k+ subscriber audience.
Achieved click rates above 10% and open rates above 38% on selected campaigns.
A responsive CloudPage-based feedback experience connected to Marketing Cloud data for collecting customer responses.
Designed for simple customer interaction and campaign-level response tracking.
Worked on migrating SMS communication from a third-party provider to Salesforce Marketing Cloud MobileConnect/API-based messaging.
Supported large-scale customer notifications and reduced ongoing messaging costs.
This portfolio is designed to grow. Add screenshots, code snippets, CloudPage demos, email previews and sanitized case studies here as you publish more work.
Never expose real customer data, credentials, production identifiers or confidential client information.