Pritish Kumbhare - SFMC Consultant

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Location

India

About me

I’m a Salesforce Marketing Cloud developer with 10+ years of IT experience, including 7 years in marketing automation across SFMC and Unica, with 5+ years focused on building programmatic SFMC solutions.

My work sits at the intersection of engineering and customer engagement — building event-triggered journeys, custom AMPscript personalization, SSJS error handling, SQL diagnostics, and REST/Event API integrations supporting 3M+ communications. I also care about making solutions maintainable and practical for the teams who work with them day to day.

Lately, I’ve been exploring Agentforce, AI-assisted development, and MCP, mostly with one question in mind: can they make the work better, faster, or more useful?

I enjoy solving real campaign and automation problems and turning complex requirements into reliable, measurable customer journeys.

What I Specialize In

Salesforce Marketing Cloud

Journey Builder, Automation Studio, Email Studio, Contact Builder, CloudPages and MobileConnect.
SFMC Development

AMPscript, SSJS, SQL, dynamic content, personalization, APIs and reusable campaign components.
Integrations

Connecting Marketing Cloud with Salesforce clouds, messaging platforms, APIs and external systems.
AI & Modern Dev

Exploring Agentforce, AI-assisted development, MCP and smarter ways to design, document and maintain solutions.

Clients

Resume

Education

Post Graduate Diploma in Advanced Computing
CDAC Pune
Advanced computing studies with a strong foundation in software development and IT technologies.
Bachelor of Engineering in Information Technology
TIETECH, Jabalpur
Engineering degree focused on information technology, software development and computing fundamentals.

Experience

Senior Salesforce Marketing Cloud Developer at Gojoko Technologies
Dec 2023 — Jul 2026
Delivering Salesforce Marketing Cloud solutions across Journey Builder, Automation Studio, Email Studio, AMPScript, SSJS, SQL, APIs, Salesforce integrations and customer communications.
Salesforce Marketing Cloud Engineer at Salesforce
Jul 2021 — Dec 2023
Built and supported marketing automation solutions, customer journeys, email and SMS campaigns, data processes, reporting and platform integrations.
Lead Project Engineer at Persistent Systems
Mar 2020 — Jul 2021
Built experience across software development, data quality, product support and marketing technology before specializing in Salesforce Marketing Cloud.
Member of Technical Staff at HCL Technologies
May 2018 — Mar 2020
Engineered campaign automation & data operations for US enterprise clients using IBM Unica.
Software Developer at SMARTEK21
Aug 2016 — May 2018
Built backend services and led platform migrations using Java, Spring, and Hibernate for enterprise applications.

My skills

Salesforce Marketing Cloud
95%
AMPScript & SSJS
90%
SQL & Data Extensions
90%
Journey Builder & Automation Studio
92%
Email, HTML, CSS & MJML
88%
Salesforce / API Integrations
82%

Certifications

I currently hold 13 Salesforce certifications across Marketing Cloud and the wider Salesforce ecosystem.

These credentials complement my hands-on experience building marketing automation, customer journeys, integrations, data processes and personalised communications.

Salesforce Credentials

Marketing Cloud Developer

Development and implementation of solutions on Salesforce Marketing Cloud.
Marketing Cloud Consultant

Solution design, implementation and marketing automation strategy.
Marketing Cloud Administrator

Marketing Cloud administration and platform management capabilities.
Marketing Cloud Email Specialist

Email marketing, content, segmentation and campaign execution.
Data 360 Consultant

Salesforce AI and Agentforce capabilities for modern customer and business automation.
Agentforce Specialist

Salesforce AI and Agentforce capabilities for modern customer and business automation.
Salesforce Certified Platform Foundations

Foundational knowledge of Salesforce platform capabilities, CRM concepts and core technologies.
Salesforce Certified Platform Developer I

Development of custom Salesforce solutions using Apex, SOQL, Lightning and platform features.
Salesforce Certified Service Cloud Consultant

Design and implementation of Salesforce solutions for customer service and support operations.
Salesforce Certified Sales Cloud Consultant

Design and implementation of Salesforce solutions to optimize sales processes and customer management.
Salesforce Certified Experience Cloud

Building Salesforce Experience Cloud solutions for digital experiences, portals and customer engagement.